About Trish Barry

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So far Trish Barry has created 120 blog entries.

Recycling your content to get the most value

Picture this: you pay hundreds of dollars for a fabulous new handbag and wear it once. It stays locked up in your cupboard, gathering dust with no-one enjoying its beauty. Not ideal, right? Same principle applies to your content. You invest thousands [...]

By | November 23rd, 2016|Social Media|0 Comments

Managing social over the holiday season

Is that the sound of Champagne corks popping and the festive season kicking off? For many people, we’ve hit the button on long-overdue downtime, but for others, this is the busiest time of year as social media consumers interact with brands more furi [...]

By | November 23rd, 2016|Social Media|0 Comments

Setting your brand stories apart from the pack

Picture this. You walk into a bookshop and spy a range of novels filling the shelves. All the genres are there. Crime, romance, biography – every taste is catered for. But at the front of the store sit the best-sellers. These are the books that are s [...]

By | September 18th, 2016|Content Marketing|0 Comments

Spring clean your owned media assets

In this climate, there always seems to be a new kid on the social media block. Something shiny and new; bigger and better. The pace of change often leads us down a path chasing new platforms and mediums at the expense of established channels on which [...]

By | September 18th, 2016|Digital Marketing|0 Comments

Instagram Analytics for Business Accounts

When Instagram first hit the app store, it was about sharing pretty pictures and, well, “Instant” gratification. The evolution of Instagram into a business platform has been swift, and finally the social juggernaut has introduced ways for business ac [...]

By | September 18th, 2016|Social Media|0 Comments

How mobile friendly is your website?

In a modern-day marketing environment, it’s essential to provide a seamless mobile website experience for your customers. It’s imperative for success. Not only is mobile dominating search, social media and online shopping, smartphone use also continu [...]

By | September 18th, 2016|Digital Marketing|0 Comments

Convert your Instagram account to a business account

Have you been using your Instagram account to post business content? Convert to an Instagram business account so you can house all your brand content exclusively and figure out how it’s tracking. The new business account tools give greater insight in [...]

By | September 18th, 2016|Social Media|0 Comments

How to create good content

By Sophie Knox So everyone’s talking about creating good content. If you have an online presence – let’s face it, if you don’t by now here’s your wake-up call – you need content. Simple as that. The best designed website with the trickiest features m [...]

By | June 21st, 2016|Content Marketing, Digital Marketing|0 Comments

Latest Social Media Trends in Australia: 2016 Sensis Social Media Report

Data on Australian’s social media trends is rare as hen’s teeth. Sensis is an Australian marketing services company, mining information through its digital consumer businesses: Yellow Pages, Whites Pages, True Local, Whereis, Skip. So when Sensis rel [...]

By | June 21st, 2016|Social Media|0 Comments

Cyber safety – keeping our kids safe online

There’s no doubt the World Wide Web is a fantastic playground and education resource for our children. But this wonderland comes with issues that prove tricky to tackle even for the most tech-savvy parents. Unlike our generation, our children (and th [...]

By | June 21st, 2016|Consumer Trends, Uncategorized|0 Comments