Mastermind
[mas-ter-mind]
noun: a person who originates or is primarily responsible for the execution of a particular idea, project, or the like
verb: to plan and direct (a usually complex project or activity), especially skillfully.
For over 13 years Mastermind has adopted a number of brands and welcomed them into the Mastermind family. We’ve helped them devise strategies to sell directly to their consumers, pioneered social media campaigns and continued to push boundaries to build their online presence.
Headed up by Trish Barry, we’re a small and nimble team who work hard to keep across the ever-changing landscape. New platforms and technology evolve at the speed of light and it’s never been more important as a brand to stay relevant to continue to engage an audience in this brave new world.
Whether you’re looking to sell directly, build your social media tribe or better articulate your brand stories (visually or through words) we’d love to put our expertise to work and welcome you as part of our extended family of brands. Whilst we specialise in food, wine and tourism marketing, our broad expertise helps our clients with social media content creation, email marketing, website builds and online communications.
Extra pizzazz for our Aussie Shiraz: Introducing Shiraz Day – 23 July 2020
Varietal wine days are nothing new, marketing calendars are adorned with plenty of “gimmicky” days and themes, which provide marketers and social media managers with something to post about on a regular basis. When there is a news drought or no new product or service to talk about, they can be a God [...]
HIT THE SHOPS – Facebook introduces Shops across its family of social apps
If there was ever a good time to help small businesses sell online, it’s now, and that’s why we’re a bit excited about Mark Zuckerberg’s announcement earlier this month, Facebook Shops (not the most imaginative of names, but who cares if it works!) Bought forward to “inspire people to shop and make [...]
The Marketing GP vs the Surgeon – What do you really need for your social and digital marketing?
Having worked in marketing for over 20 years, I’ve been in many situations where experts have been needed – pulling in people with specific skills to be help drive the growth of a brand. When it comes to looking for a marketing partner to support your business it can often be confusing, especially w [...]
