Mastermind Consulting | Marketing Consulting | Social Media

Mastermind
[mas-ter-mind]

noun: a person who originates or is primarily responsible for the execution of a particular idea, project, or the like

verb: to plan and direct (a usually complex project or activity), especially skillfully.

For over 13 years Mastermind has adopted a number of brands and welcomed them into the Mastermind family. We’ve helped them devise strategies to sell directly to their consumers, pioneered social media campaigns and continued to push boundaries to build their online presence.

Headed up by Trish Barry, we’re a small and nimble team who work hard to keep across the ever-changing landscape. New platforms and technology evolve at the speed of light and it’s never been more important as a brand to stay relevant to continue to engage an audience in this brave new world.

Whether you’re looking to sell directly, build your social media tribe or better articulate your brand stories (visually or through words) we’d love to put our expertise to work and welcome you as part of our extended family of brands. Whilst we specialise in food, wine and tourism marketing, our broad expertise helps our clients with social media content creation, email marketing, website builds and online communications.

How hospitality venues need to market out of COVID-19

By | July 15th, 2020|Categories: Uncategorized|Tags: , |

It has been a particularly challenging time for the hospitality and tourism sector, and sadly the battle for many is far from over. Many well established restaurants, bars, wineries, cellar doors and venues have been forced to close throughout COVID-19, with an urgency to transform your business ope [...]

Extra pizzazz for our Aussie Shiraz: Introducing Shiraz Day – 23 July 2020

By | July 8th, 2020|Categories: Blog, Musings, Wine|Tags: , , |

Varietal wine days are nothing new, marketing calendars are adorned with plenty of “gimmicky” days and themes, which provide marketers and social media managers with something to post about on a regular basis. When there is a news drought or no new product or service to talk about, they can be a God [...]

Five effective digital marketing tools for hospitality venues to grow your tribe

By | June 20th, 2020|Categories: Digital Marketing, Musings|Tags: , , , |

Restaurants, pubs and bars can no longer rely on good food and service to drive foot traffic. As a business owner or manager, you need to address the key issues of how your local community will know you have re-opened and how you can attract people to your establishment. Whilst COVID-19 has changed [...]

"We have worked with Trish on a number of occasions to assist us with our social media marketing, and she has certainly helped us achieve the results we wanted and much more. Trish is such an expert in her field and a pleasure to work with. She is extremely professional, honest and very reliable."
Kim Read
"I have had the pleasure and privilege to work with Trish and her team at Mastermind Consulting. The knowledge this company has around social media marketing (specifically Facebook) is mind blowing. I had a major issue one Thursday afternoon (5.30pm!). I phoned Trish on her mobile and she took the time to walk me through how to rectify my error and was so patient and calm (all the while I was about to have heart failure at what I had just uploaded to my business’s Facebook page accidentally). The issue was fixed shortly after our chat."
Dale Simpson
"For over 8 years, we have worked closely with Trish and the Mastermind team to develop, plan and execute our marketing strategies with a strong focus on Direct-to-Consumer marketing, an area in which we have achieved significant growth. Trish’s expertise, innovation and passion is evident in all that she does, and the Scarborough team and family are incredibly grateful for the continuous support and guidance offered by Trish and the Mastermind team."
Sally Scarborough

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