Project Description

Mastermind Consulting has helped with Redman Wines with a marketing strategy to create a consistent and authentic communication with a modern audience through digital and social mediums.

Mastermind has helped Redman Wines:

  • develop responsive website with e-commerce and wine club capabilities
  • develop its social voice and build communities through digital and social media campaigns
  • engage and grow direct-to-consumer database
  • tell the stories of people and personalities involved in the brand to a broader audience
  • develop specific content marketing initiatives to help tell brand stories and convey the history of the brand in a unique and memorable way
  • create original content to help drive customer engagement, conversion and retention

The results have been outstanding for Redman Wines and we look forward to seeing how the brand continues to evolve.